Building dreams with technology · Exploring new horizons
The 34th Guangzhou International Footwear, Leather and Industrial Equipment Exhibition took place at Area D of the China Import and Export Fair Complex from May 20 to 22, 2026. Covering 40,000 m², the show brought together more than 800 quality exhibitors from over 20 countries and regions and attracted more than 20,000 professional visitors.
Exhibiting and connecting
The exhibition is a full-supply-chain trade platform spanning materials, equipment, finished products, design and technology. Intelligent equipment was one of this year’s main highlights, and our product line is designed to meet the industry’s practical needs for automated, intelligent production. During the show, professional buyers and procurement teams expressed clear interest in the equipment and held in-depth discussions about technical specifications, applications, cost reduction and efficiency improvements.
Automated equipment solutions
The solution integrates automatic raw-material proportioning, spray-path planning and closed-loop temperature control for fully unmanned operation, from material transfer through sole forming. High-precision metering pumps and a dynamic mixing head help maintain stable ratios between components A and B. A vision system assists with spray-path positioning to improve forming precision.
Compared with traditional manual or semi-automatic casting equipment, automated machines offer clear advantages in quality consistency, production efficiency and cost control. For quality, the machine automatically loads recipe parameters for each sole model, producing a uniform microporous structure and limited variation in resilience between batches. For efficiency, a dual-station rotary table allows spraying and demolding to run in parallel. Changeovers require only a preset program, substantially reducing the time needed to switch molds and parameters.
The solution is suitable for sports-shoe midsoles, casual-shoe outsoles and some industrial cushioning components. During the exhibition, several footwear-material manufacturers expressed interest in technical evaluations.
Listening to customer priorities and deepening on-site discussions
This exhibition covered the full range of footwear machinery, leather materials and finished footwear, connecting the entire ecosystem from manufacturing to end consumers.
We met with procurement groups from China and overseas, including emerging markets in Southeast and South Asia, and discussed equipment performance, delivery schedules and service support in detail.
The exhibition strengthened relationships with existing partners and introduced a group of high-quality prospective customers, laying a solid foundation for future market development.
In addition to product displays, the organizers held technical exchanges and industry seminars.
Topics such as intelligent manufacturing, green supply chains and digital transformation were widely discussed. Industry participants broadly agreed that the footwear and leather industries are at a pivotal stage of technological change and consumer upgrading, and that collaborative innovation across the supply chain has become a shared priority.
Haifeng’s technical team participated throughout the exhibition, sharing the latest equipment R&D achievements and practical applications with exhibitors and professional visitors from around the country.
Opportunity and direction
As one of Asia’s influential professional footwear and leather exhibitions, this show provided exhibitors with an important platform to present innovations, discuss industry trends and build commercial relationships.
In response to these opportunities, we bring more than equipment: we bring nearly 40 years of industry experience.
Since beginning in 1986, this technology pioneer in China’s polyurethane equipment industry has grown from manufacturing individual machines to providing integrated solutions covering high-pressure foaming, low-pressure dispensing, spraying processes and complete production lines. Through continuous technical development, we have accumulated 51 patents and built an R&D team led by multiple senior engineers.
Haifeng remains focused on equipment R&D and technical innovation. We will continue to deepen our work in intelligent automation and advance processes and equipment that meet industry needs, providing more efficient, precise and intelligent solutions to support the global footwear industry’s upgrading.
